IAAC BCN Summer Workshops Lecture
Thursday 27th of July 2017
Ferran Adrià / ElBulli Foundation
Sapiens: Understand to Create
@ 19.30, Valldaura Self-Sufficient Labs (IAAC Campus in Collserola Natural Park)
Attendance by Invitation Only
Understanding of the creative processes
The Sapiens methodology applied to gastronomy tries to give us a more complete and comprehensive view of the creative processes applied in this field, since to create and innovate in gastronomy it is necessary to understand how the elements that constitute it are ordered: What is a product? What is food? What is an ingredient? What is an elaboration?; This technique deals with the deep understanding of the object of study and can serve us not only for gastronomy but practically for any discipline in which the creativity is a pillar and the desire to innovate is a need.
In Sapiens, Ferran Adrià uses as a demonstration example a dish as typical as bread with tomato to analyze its ingredients and its elaboration process from a more complex point of view, with the aim of enhancing creativity in something that at first sight seems simple but that can always be improved if we use our creative capacity to the maximum, this being able to apply it to whatever your passion or profession is.